In business, understanding the unique perspectives of different communities is crucial. It can help you build teams and reach a wider customer base. Our research team equip organisations with the in-depth insights needed to connect authentically with diverse audiences.
By analysing the intricate details of various demographics, we help you tailor your services, products, and messaging to resonate meaningfully with the people you aim to reach.
We use cutting-edge research methodologies to uncover specific demographic groups’ behaviours, preferences, and needs.
A culturally insensitive campaign or product can harm a brand’s reputation irreversibly. Navigate the complexities of culturally sensitive communication, launching campaigns that resonate with respect and authenticity, while avoiding costly missteps.
Recognising that each organisation has unique goals, we customise our research to meet your needs. Whether refining product designs, creating compelling marketing messages, or improving service offerings, our insights pave the way for decisions that drive meaningful impact.
Craft marketing campaigns that speak directly to the hearts and minds of your target audience. Increase engagement and conversion by understanding cultural nuances and individual behaviours.
"If you’re looking for support to engage colleagues with knowledge, depth of subject & appreciation to support Diversity, Equity, Inclusion & Belonging then Romain is your man. Incredibly knowledgeable, empathetic & supportive coaching style to share really important messages. Great job Romain and thank you for your time & support."
Spencer Conday - Managing Director, DHL
"I cannot praise Romain Muhammad more for the session he delivered for us on Tuesday to mark the end of our Black History Month. It reinforced for me how history is seen through the eyes of those who report, write and record - something I have always been aware of in relation to gender bias but am ashamed to say I had not thought about it as much (certainly from a UK perspective) in relation to racial bias. It was a brilliant session - and we are impatient for the next instalment."
Nicki Shaw - Chief Executive, Princess Alice Hospice
Founder & CEO
Founder and CEO, Diversify World | Empowering organisations to build diverse teams and anti-racist, inclusive and equitable workplaces | The Aziz Foundation Scholar 2023 | Public speaker | Writer | Recruiter
Founded in 2022, Diversify World is a consultancy and recruitment agency specialising in bridging the diversity, equity, and inclusion gap in the professional world.
